724 Eau de Parfum

724 by Maison Francis Kurkdjian is a unisex fragrance, newly launched in 2022. Created by Francis Kurkdjian, its top notes feature Aldehydes and Calabrian Bergamot, middle notes include Egyptian Jasmine, Mock Orange, and Sweet Pea, and its base notes consist of White Musk and Sandalwood. Inspired by urban landscapes and architecture, 724 embodies a musky floral Eau de parfum with a graphic aesthetic. This luminous, vibrant, and irresistibly addictive fragrance captures the rhythm of the city. The top notes present a fresh, urban accord with energizing bergamot from Italy and sophisticated, slightly metallic aldehydes. The heart of the fragrance boasts an airy bouquet of jasmine absolute from Egypt, sweet pea, and mock orange. The base notes provide a comforting finish with a blend of sandalwood and white musk.